Fundamentals of logistics management

Fundamentals of logistics management
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By:"Douglas M. Lambert","James R. Stock","Lisa M. Ellram"
"Business & Economics"
Published on 1998 by McGraw-Hill/Irwin

This text approaches logistics from a marketing perspective which is unique to its competitors. It also integrates the area of marketing, accounting, finance, and manufacturing within the text.

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Fundamentals of Logistics Management provides a unique opportunity to leverage high profile, quality authorship into a market segment that has had little prior access to it. This text approaches logistics from a marketing perspective which is unique to its competitors. It also integrates the area of marketing, accounting, finance, and manufacturing within the text.

This Book was ranked 10 by Google Books for keyword logistics management.

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